Project Scope
Brand Development
Packaging Design
Packaging Design
Art Direction
Antipodes Cosmetics - Manuka Honey range
We created a bespoke cosmetics range for Antipodes New Zealand, including handmade logo and pattern illustrations as well as packaging and bottle designs.
We choose to redesign five main products to compose this Manuka Honey collection; the iconic Mask makes the brand so famous, a Face oil, an Eyes Cream, and Gel Cleanser.
With its modern shape, the handmade logo acts as a frame for the generous and lush New Zealand landscape surrounding the iconic ”A” of the brand. The handmade pattern is a sophisticated mix and match of natural ingredients from the unique New Zealand landscape.
From the finest and elegant packaging, the attention to detail to the modern product design, the project aimed to deliver a refined and contemporary Antipodes’ range vision that plays with the abundant nature of New Zealand and the scientific innovation of their products.
